What We Do 2_Donnelly Effect

What We Do

Creating customer loyalty by preparing people to WORK HAPPY!

Happy Employees = Happy CUSTOMERS. Work Happy.

Applying decades of Disney professional development leadership experience, we create CUSTOMER LOYALTY by preparing people to WORK HAPPY. Our customer loyalty approach has been developed through years of practical experience at one of the world's most admired companies-The Walt Disney Company. We know that RESPONSIBLE, ENGAGED and INSPIRED leaders and employees who WORK HAPPY are the cornerstone of customer loyalty.

Our Approach

Responsible, engaged, inspired leaders ATTRACT and GROW responsible, engaged, inspired employees who WORK HAPPY and CONSISTENTLY DELIGHT customers, which CREATES customer loyalty and IMPROVES business results. Boom!

Customer experience is more than an initiative...it is a solid business strategy.

Why CX? First, it’s the right thing to do-to provide exceptional experiences for your customers…and your employees. At the end of the day, the economics of customer experience win out each and every time.

Business Strategy

The Donnelly Group puts a laser focus on the metrics that drive customer experience. We help you create and implement an organization-wide strategy; igniting the move from parity to exceptional, and ultimately improving the bottom line. Customer Experience IS a business strategy.

Brand Strengthening

At the Donnelly Group, we help you build brand equity through superior customer experience.  We strengthen your brand by helping you live it and consistently deliver it to customers. It's one thing to declare your brand promise and yet another to deliver it day in and day out-across your entire organization. The Donnelly Group will get you there.

Financial Performance

Research proves that businesses delivering delightful, differentiated customer experiences perform better financially. The most successful companies are those who recognize that customer experience and customer relationships matter. They drive customer loyalty: a customer’s intent to return and intent to refer.


Through our engaging and effective keynote speeches and training and development programs, we help you develop responsible, engaged, inspired leaders and employees who work happy, delight your customers, and improve business results.

Do what you do so well that they will want to see it again and bring their friends."

Walt Disney


Why Customer Experience is a Business Strategy!



to learn more or share the needs of your organization to see how the Donnelly Group can help.

(410) 212-4471

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