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SPARKS! Blog

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Wait, what? Everybody doesn't do this??

Mike Donnelly | March 7, 2016

Looking back, growing up professionally at the Walt Disney Company was more of a privilege than I ever realized. Until very...

Wondering If You Should Outsource Your Training?

Donnelly Effect | July 23, 2015

Training and devlopment of your people is vitally important to your organization's success.  

Your people are your greatest...

Customer Service Is NOT...

Mike Donnelly | April 14, 2015

"Customer service" is the ultimate buzzword. 

It conjures up various meanings in the minds of consumers, employees, board...

How Do You Find Employees With Great Customer Service Skills?

Donnelly Effect | February 18, 2015
We’re often asked, "How do I find employees with great customer service skills?"   

This is an excellent question- and one...

Insight Into 4 "Secrets" Of The Magical Disney Guest Experience

Donnelly Effect | January 29, 2015

Fast Company recently published an article from former Disney Executive Lee Cockerell, Former Executive Shares The Secrets To...

Does Your Employee Scripting Boost Customer Experience?

Donnelly Effect | January 26, 2015

At Disney it's “Have a magical day!”

At Chick-Fil-A it’s, “My pleasure!”

If it's done well, scripting your employees can be a...

Customer Experience is a Business Strategy

Mike Donnelly | June 24, 2014

If customer experience is not part of your strategy, what are you waiting for?

We’ve all been to the doctor’s office or...

4 Roles That are Sabotaging Your Customer Service

Mike Donnelly | June 11, 2014

Non-traditional service roles: security, housekeeping, custodial and groundskeeping have more customer exposure than you think!

Unlock the Magic!

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Donnelly Effect In Action

 

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